Designing with,
rather than for.

Driving innovation through
Community-Centered Design

About us

We are Retablo, an Innovation Studio dedicated
to transforming the way we approach design by centering our efforts around communities.

Community-Centered Design is a process of mutual empowerment — bridging the gap between individual needs and societal impact.

Our methodology fosters immersive engagement and collaborative creation, ensuring sustainable, community-rooted solutions empowering people and designers. This is the shift we propose.


The business value of design

Design is taking the world by storm,
don't be late to the game.

40%

increase in gross revenue was experienced by companies that invested in design-related activities. (Spain Design Index)

32%

higher return on equity was achieved by companies embracing design thinking compared to competitors. (McKinsey & Company)

73.2%

of companies anticipate that design will be a crucial element for economic success in the next two years. (Spain Design Index)

87.3%

of companies acknowledge that design opens new markets and aids in internationalization. (Spain Design Index)

Our Manifesto

We're a team of strategists,altinnovators, visionaries, and doers. We merge strategic thinking, design frameworks, and future foresight to solve today’s most complex problems.

What we do

If you relate to these,
Retablo is for you.

Do you lack a deeper understanding of your people?

Is your company missing out on untapped opportunities?


Do you want to ensure that your strategies are future-proof?

What we do

Our services

Transformative Design

Our design is not just about aesthetics; it is about creating meaningful and functional solutions. By applying design methodologies, we develop strategies that align with long-term goals, and pursuing sustainable growth and impact.

  • Facilitating workshops

  • Implementing innovations labs

  • Hosting design sprints

Strategic Innovation

We collaborate with our clients to develop products and services that not only address problems but also enhance the lives of the people who use them. We help organizations reframe their challenges and discover new untapped opportunities.

  • Service blueprints

  • Neighbour's Journey Map

  • Future foresight

  • Value proposition definition


⁠Building Strong Communities

We believe in the power of communities to drive change. Our community-centered approach involves maintaining complex relationships and interactions within a community or organization. We ensure all stakeholders are involved.

  • Stakeholder mapping

  • Ecosystem analysis

  • Community personas

Projects Inquiries

Got a project?

Let's Talk

Meet the team

Get to know us!

Rafaela

Valencia-Dongo

Founder, Design Strategist & Social Innovator

Anna

Lassen

Brand and UI
Designer

Camile

Piaget

Innovation Specialist

Alessandro

Yuli

Senior Analyst at
Grupo Estrategia

Board of Advisors

Felipe

Valencia-Dongo

Managing Partner at Grupo Estrategia

Edgar

Gonzalez

Director of Elisava Acid House Madrid

Our clients